Do you think that your business doesn’t need video? Perhaps you think it’s only for newer brands, or those that target a younger audience. Or perhaps it seems like a marketing expense that you just can’t justify.
Well, think again. Any business with an online presence needs video.
And here’s why…
- The average user spends 88% more time on a website with video. [1]
- 90% of consumers claim a video will help them make a purchasing decision.[2]
- Having a video on your website’s landing page can boost conversion rates – that is, convert visitors to genuine customers – by up to 80%![3]
Video is a great way of providing practical information on what you do and sell. Or it can be used to evoke emotion in the viewer, leaving them entertained and ultimately engaged with your brand.
Plus, video not only gives the customer an invaluable and up-close experience of what you do, but it’s palatable nature mean that it is also easy to share across various Internet platforms. This means, that the one video will continue to bring new people to your business with very little ongoing effort from you.
Never before has there been so much competition on the Mornington Peninsula, but also so much opportunity to engage with the increasing number of people visiting the region.
The evidence is clear: Video is one of the most engaging ways for you to connect with your customers.
Showing your customers what you do can help your business to stand out from the crowd.
Get in touch for a no obligation chat. We can tailor a package – however big or small – that can include video content for your website, social media, YouTube, television or cinema.
Don’t tell people what you do. Show them!
[1]http://www.forbes.com/sites/tjmccue/2018/06/22/video-marketing-2018-trends-continues-to-explode-as-the-way-to-reach-customers/
[2]https://www.socialmediatoday.com/news/the-state-of-video-marketing-in-2018-infographic/518339/
[3]https://unbounce.com/landing-page-articles/the-benefits-of-using-video-on-landing-pages/